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A SPACE CYBERSECURITY DISRUPTOR AND THE REBRAND THAT TELLS THEIR STORY
COMPANY:
SPIDEROAK
INDUSTRY:
CYBERSECURITY
LOCATION:
MISSION, KS
SpiderOak was pivoting from legacy B2B player to space cyber disruptor. They trusted IKM to guide them through the chaos of an accelerated brand transformation.
THE CLIENT
SpiderOak designs cybersecurity solutions to protect data in-orbit and off-world. Their mission is to protect the world’s most valuable data by deploying zero-trust encryption to help space organizations push the limits of human potential.
CHALLENGE
SpiderOak was pivoting from legacy cyber player to space cyber disruptor. They needed an agency they could trust to guide them through the chaos of an accelerated brand transformation. The rebrand had to position them as the leader in their market and let the world know they were focused on the stars.
OUTCOME
SpiderOak is thriving under their new brand. Via Satellites named them one of the "10 Hottest Must Watch Companies of 2023"; SpiderOak SVP, John Moberly was named one of the "Top Execs to Watch in 2023" by WashingtonExec; and they recently secured investment from Accenture and Raytheon. Their rebrand has helped establish their presence and given them a platform to tell their story in a unique and effective way.
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